The Federation Internationale de Football Association or FIFA has named Crypto.com as the exclusive cryptocurrency trading platform of the 2022 Qatar World Cup. Football’s international governing organization has not disclosed the financial terms involving the Singapore-based cryptocurrency platform.
We are pleased to read this virtual currency-related news about Crypto.com today and share it with our readers. We think this latest development in the cryptocurrency industry demonstrates the fact that cryptocurrency firms are making headways in various fields, and in this case, in the sports world.
According to the news posted online by EconoTimes, an online source for reports and intelligence on the financial markets and global economy and is based in Seoul, South Korea, Crypto.com presently has more than ten million customers worldwide.
Additionally, this cryptocurrency platform employs approximately 4,000 workers across Asia, Europe, and the Americas. As the FIFA officially named Crypto.com as the exclusive cryptocurrency trading platform for the 2022 Qatar World Cup, the cryptocurrency entity joins industry-leading names.
Among these companies are the top-tier sponsors Visa, Adidas, and Coca-Cola. Moreover, Crypto.com joins major brands like McDonald’s, Budweiser, Vivo, Hisense, and Mengniu Dairy, which are the other official sponsors of the 32-team tournament.
Crypto.com is expected to benefit from brand exposure both outside and inside the tournament stadiums in Qatar. This virtual currency platform intends to activate its partnership by making opportunities for users to attend competitions or win exclusive merchandise.
The 2022 Qatar World Cup is slated from November 21 to December 18, 2022. We are delighted for Crypto.com in its involvement in the 2022 World Cup happening in Qatar.
We agree that this event would help this cryptocurrency platform gain more exposure and investor and customer support. We gathered that Crypto.com has been aggressively expanding into sports sponsorship.
We can recall that at the culmination of 2021, Crypto.com agreed to a 20-year deal amounting to US$700 million for the naming rights to Staples Center, which is the home venue of the Los Angeles Lakers, Los Angeles Sparks, and Sacramento Kings.
This Los Angeles, California-based multi-purpose sports venue is now known as Crypto.com Arena. Additionally, we gathered that Crypto.com had sealed major collaborations with top sports and esports entities.
They consist of the Ultimate Fighting Championship, Formula One, the Australian Football League, Paris Saint-Germain, the Philadelphia 76ers, and the Fnatic esports organization.
We want to congratulate Crypto.com on its latest milestone. We believe it will enjoy more success in the coming years as cryptocurrency continues to make headways in finance, business, sports, entertainment, and many other fields.